Witnessing an uptick in the Hispanic coffee-drinking market, as well as growth potential in the ever-booming ready-to-drink, health benefits-driven beverages segment, Antigua Oro sought to create a never-before-seen coffee beverage.
Thermal-Aid, a 100% natural heating and cooling pack product line, required a redesign to respond to retailer pressure for improved brand communication on more consumer-friendly packaging.
As a fledgling company, Cabeau was in need of a complete reexamination of its visual and verbal brand platform in order to keep up with its level of innovation in the field of travel accessories.
Southern California-based sweets shop, The Dirty Cookie, had built a delicious reputation with their unique, hand-crafted "cookie shots," and needed a fresh logo and look that oozed taste-appeal.
Our goal was to develop a fresh look that captured the fiery and distinct flavors of a new line of hot sauces while staying true to Moore’s brand heritage.